SOCIAL MEDIA MANAGEMENT
My entry into professional design started behind the scenes of the Digital Media Design program’s social media. What began as simple content creation quickly grew into a larger responsibility for how the program presents itself visually and through its stories.
Today, I lead the platform’s direction by helping shape the strategy, brand voice, and managing the full workflow with a small creative team. This role helped me think beyond individual posts and focus on guiding a brand with clarity and consistency while balancing creativity with leadership.
REBRANDING
Along with managing social media campaigns for DMDS, I was also responsible for creating the new logo as part of the rebranding. I wanted it to feel clean, modern, and more confident. I focused on strong typography and a simple form that still stands out and feels unique.
CURRENT SOCIAL MEDIA PROJECTS
A collection of recent projects reflecting my approach to design. Strategic, intentional and visually refined, each piece follows a consistent direction to build a recognizable and cohesive creative language.
Program
Digital Media
Semester
Spring
CONTENT CREATION INFLUENCER CONCENTRATION CAMPAIGN
DMDS 390,
FUTURE READY
Social media design for DMDS 390, a course teaching students how to use AI to enhance portfolios, resumes, and career preparation. Focused on a clean, future oriented visual style that reflects innovation and professional growth.
DMDS 210,
DESIGN THINKING
Social media design for DMDS 210, a course centered on design thinking and creative problem solving. The post highlights the process of observing, ideating, and developing solutions while emphasizing experimentation, visual research, and concept driven design.
OLDER PROJECTS
This part shows some of my earlier projects from when I was just starting in Digital Media Design. I decided to include them on purpose because they show where I began and how my skills have developed over time. Looking back at these pieces, you can see how my understanding of design, layout, and creativity has grown, and how I’ve improved with each project. I think it’s important to show the full journey, not just the final results, because it reflects the process behind becoming a better designer.
